3D graphics for Ozon Travel digital communications
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ZORR SERVICES / SOCIAL & ADS
Content, visual identity and paid social in one team.
Discuss a project
Concept

PAID SOCIAL
Define the goal and plan the customer journey.
Find and segment people interested in your product.
Create ads designed to stand out in the feed.
Measure results and improve campaigns using data.

We plan and manage paid campaigns from objectives and hypotheses to testing, measurement and optimization. Channels are chosen for the audience and the business.
We review your product, audience, competitors and customer journey, then agree on the objective.
We select available channels, locations and segments and use retargeting where supported. Telegram Ads and channel placements are considered separately.
We prepare messages, visuals and short videos for feeds, Stories and other selected placements.
We agree on events and UTM tags, check visits and enquiries, and connect analytics, platform pixels and CRM where appropriate.
We compare audiences and ads, review clicks and cost per enquiry where measurable, and adjust spending based on the tests.
We explain what was done, what the numbers show and which next steps we recommend.
Advertising features and geographic targeting depend on the platform, region and ad account. We check availability before launch.
We agree on the scope, media budget and measures before launch. Alongside reach and clicks, we review enquiries where tracking makes it possible.
REELS / SHORTS / STORIES
We create short videos and motion content for social media and advertising, from the first idea to the finished piece.
WHAT WE DO
We explore your audience and business goals, then develop positioning, themes and a content plan.
We create a visual system for profiles, covers, templates and consistent brand communication.
We create posts, carousels, Stories, Reels, short videos and advertising creative.
We plan publishing, adapt formats to each platform and learn what resonates with the audience.
Tell us about your goals and we will suggest an approach to content and promotion.
Tell us what you want to do — we’ll suggest an approach and next steps.
+998 91 856 91 96